Eps 1134: Listen To Your Customers. They Will Tell You All About Hearing

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Delores Steeves

Delores Steeves

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According to a recent study, 82% of customers would switch products or services if they could switch suppliers in less than a year. As it turns out, only a case of missed expectation can induce a customer to switch providers, because they see this as a better opportunity.
Successful companies know that listening to customers is the best way to understand how they think. To avoid terrifying numbers for your business coming true, it is important to actively listen to your customers and analyze their feedback to address the biggest problems that cause customer flight. For this post, let's explore how we can better listen to our customers and why this benefits our business.
Understanding your customers is a good product judgment that can help you create products that people will really fall in love with.
If you think you know what your customers want, you can bet that if you have a good understanding of what shoppers think about your product, service, or website, you will have a lot of them that will surprise you. Listening to your customers will help you learn more about them and their wishes and donations. Customer feedback informs you about the products and services you are delivering, even if they are not satisfied with it.
If your customers think you are trying to understand them, they will not be interested in your service.
Knowing what your customers want is just as important as doing lots of market research and listening to their pain points. Customers are also people and they want to be heard and understood, and frankly, it is in your best interest to do so. If you want your potential and existing customers to listen to you to inform them about the ways in which your product or service benefits them, then the conversation in the sales process must go beyond what you need to give them an ear.
You can be aware of your customers "needs and at the same time remember that you are also a consumer and cannot just be a salesman without understanding them.
Concentrated listening is a powerful tool because you don't always hear what you want or expect from your customers about the truth and importance of customer engagement. If you were in your client's position, how would you hope someone would react to you and why?
A deep understanding increases the knowledge and understanding of your community and allows you to better assess and support the needs of your customers. This deep understanding can also improve the knowledge and understanding of your communities, enabling better assessment and support of your customers "needs and vice versa.
Attention to your customers can make all the difference between them completing the deal as happy new customers or leaving. Your customers are the source of income for your business and without them you cannot do business. If you do not listen to their needs, you will find that they will not have a positive experience with your product, service or even your company. Whether you are looking after a team or have a client, listening is one of the most important skills you can have in the role of listener.
Then you as a company can take the time to digest what has been said, organise your proposals in a clear way and accept them on your own terms. Likewise, your team is your internal customer and they should be treated with the same respect. Sometimes you just need a reminder why it is so So, contact them whenever it is most convenient for you.
If you want to grow your business, you ultimately need to listen to what your customers really think, learn from their comments, and use valuable new insights to develop a product they are really passionate about. At the end of the day, the investment you make in the enjoyment and improvement of your product will be repaid ten times.
If you have found out exactly what makes your customers tick, you will have satisfied customers who feel that they appreciate your opinions. Your customers just let you know about their likes and dislikes, and that's a great thing.
Giving and receiving feedback is the most important means of communication in business, whether it is obtained by email, phone calls, focus groups or other means. While your customers can double up - check your emails and texts, the words that flow from them are much more unfiltered and spontaneous, so you can fully understand what's really in their minds. People want to use their rare means, and nothing will excite you as much as hearing someone tell you in their own voice what is important to them.
If you are an entrepreneur, improving your communication will help you improve your customer relationships and improve the experience you offer your customers, and your business will grow in this process as well. Too often, companies hear customers give feedback, raise concerns and ask questions, but they don't really listen. Covey argued that people should try to understand first and then be understood.